How Brands Fail When it Comes to Influencer Marketing
Influencer marketing has become the latest craze in the marketing world and this trend shows no sign of slowing down.
While influencer marketing can be highly profitable and can help you to yield a positive ROI, there are many pitfalls that can also happen along the way.
Because influencer marketing is relatively new, there is not a lot of research out there, and many marketers are left stabbing around in the dark hoping they can make their strategies work.
Outsourcing: All You Need to Know Guide
According to online marketing guru Neil Patel, outsourcing “will save your life” and we can’t help but agree.
When you run your own business, chances are you are bombarded with a million things that you need to do every single day.
How Big Brands Like Amazon and Starbucks Retain Customers
Chances are you spend a lot of time and effort acquiring customers, so it is definitely in your interest to get them to stick around.
While they may not buy another product or sign up for one of your services every week, you want that customer to become a fan of your brand and your company.
You want that customer to follow you on social media, subscribe to your newsletter, read and comment on your blog, and share their experience of doing business with you.
10 Myths that Prevent Your Business from Growing
There is a lot of information out there on how to grow your business. We have been helping people grow their businesses for many years now, and we know what it takes. We also know how confused people are over what they hear and read. It worked for so and so, why isn’t it working for me?
5 Steps to Running a Successful Instagram Contest
Running an Instagram contest is the perfect remedy for improving engagement rates and increasing followers.
Every day Instagram users post 80 million images and hit the “like” button at least 2.5 billion times. Yes, we said billion.
10 Ways to Create Viral Content
Viral; relating to or involving an image, video, piece of information, etc. that is circulated rapidly and widely from one internet user to another.
Having your content go viral is one of the top goals for many marketers and online businesses. When your content goes viral, it is seen by millions, talked about, discussed, commented on and shared all over the internet.
40 Growth Hacking Tips Your Business Can Actually Use
Growth Hacking; a process of rapid experimentation across a range of marketing channels to identify the most effective ways to grow a business. Growth Hacking is essentially associated with low cost, inbound marketing solutions that may be digitally focused and quantitative in nature.
Is Influencer Marketing The Next Big Thing?
Influencer Marketing has definitely become the new buzz word in the industry, but is it really all it’s cracked up to be?
It seems that every few years or so the marketing industry gets excited by a new buzz word. Not too long ago it was “Content Marketing” and “Social Marketing” and now it appears that “Influencer Marketing” is the new buzz word on the scene.
15 Website Design Mistakes That Are Destroying Your Business
You analytics may give you a good indication as to how people are reacting and responding to your site, but what about those visitors who leave as quickly as they came?
Visitors who leave your site in under a few minutes are difficult to track. Who knows what turned them off? Who knows if it was even anything to do with your website?
One way that you can determine how long people are spending on your site is to look at your bounce rate.
100 Social Media Marketing Hacks You Need to Try
Social Media marketing is one of the most effective ways to grow your brand, get traffic to your page, generate leads and make sales.
In fact over 93 percent of marketers use social media for business and over 70 percent of marketers have used at least one social media platform to successfully gain new customers.
For most brands, social media is a driving force and lifeline to their products, services, content and brand.