Sabri Suby, Author at King Kong
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Sabri Suby

Shocking Case Study Proves Just How Fiercely Competitive Digital Marketing Is For The $500m Insurance Company iSelect

By | Business, Content Marketing, Conversions Rate Optimisation, E-mail Marketing, Ecommerce, Growth Hacking, Paid Marketing, Sales Funnel, SEO, Social Media Marketing | 2 Comments

iSelect Market Review

Insurance is the most brutally competitive industry on the planet.

Especially when it comes to digital marketing.

Insurance companies spend more on digital marketing than any other industry, and because of this, they are plagued by:

  • The highest average Cost Per Clicks
  • The fiercest competition on SEO
  • Tough regulations on what you can and can’t say
  • Ever increasing competition across all channels

So, what better place to look than this most fiercely competitive landscape in digital marketing, than insurance – to find out what the top players are doing to choke out their competition and make them ‘tap out’.

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28 AdWords Tactics That Will Skyrocket Your Paid Search Profits In 30 Days (Up to 300%)

By | Paid Marketing | No Comments

Let’s be honest.

Anyone can set up an AdWords campaign. It’s easy. But optimising your campaigns and ads is the challenging part.

However, there are certain AdWords tactics that experts use to turn $520 into $6120.

A Health Counselor in Colorado spent $520 on Google AdWords and acquired 6 clients each worth $1020. This didn’t happen by chance, in fact, it was an optimised and carefully crafted campaign.

I’m sure you want to achieve similar results or even better.

The following 28 AdWords tactics will help you skyrocket your paid search profits in 30 days by 300% or more.

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5 Questions to Ask Any Digital Marketing Agency

By | Business | No Comments

Digital marketing is a forever evolving industry and it can be hard to keep up. Many businesses both big and small are turning to digital marketing agencies for help for this very reason.

If you are looking to sign on with a digital marketing agency, we have collated 5 of the top questions you have to ask before signing the dotted line.

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12 Skills that All Great Leaders Need to Have

By | Business | No Comments

1.) Confidence

For a leader, being confident is about believing in what they are working towards and earning the respect and trust of those around them.

2.) Determination

Being focused and determined is a skill that all great leaders need to possess. As a leader you can’t be easily distracted or swayed by competitors, opinions and setbacks. A true leader needs to stay focused on the goal while still remaining open and flexible.

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4 Simple Ways to Improve Your Small Business Marketing

By | Business, Paid Marketing, Social Media Marketing | No Comments

Marketing is crucial to the survival of any business, but particularly so for small businesses.

All small businesses need to have a marketing strategy but very often, small business owners struggle to keep their marketing efforts up to date.

While we recommend all small businesses hire a good marketing agency, we also understand that this may not be possible due to budget constraints.

If you have been managing your small business marketing on your own and want to make some improvements, then this article is for you.

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How to Grow Your Instagram Following by 25,000 in 3 Months or Less

By | Social Media Marketing | No Comments

Instagram has managed to become one of the fastest growing social media platforms in the world and if your brand is not capitalising on this, you are definitely missing out.

Earlier this month, Instagram recently announced that they had reached over 700 million users.

What is more impressive, however, is that Instagram received over 100 million new users in just four months, giving it the highest growth rate of any other social media platform around.

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5 Tips to Enhance Your Snapchat Marketing

By | Social Media Marketing | No Comments

Out of all the social media platforms, Snapchat is often overlooked. When it was first launched, many were hesitant that it would find success, but today it is worth over $16 billion.

Snapchat also has over 158 million active users on their platform every single day and the average user spends 25 to 30 minutes on the app.

Even though the majority of Snapchat’s users are young millennials, it is clear that the app has created a highly successful niche for itself.

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6 Critical Things to Consider When Building Your Online Store

By | Ecommerce | No Comments

Is your business considering an online store?

With more and more people choosing to shop online it is becoming increasingly important to ensure that your business has an online store.

Having an online store not only makes your products and services more accessible to your clients and customers, but it is also much easier to manage orders and customer information due to the many programs and software that are now available.

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3 Top Trends Your Marketing Department Needs to Focus On

By | Growth Hacking, Social Media Marketing | No Comments

2017 is already half way through, which means that 2018 is right around the corner.

As the months have progressed in 2017, we have been keeping track of the latest trends in the digital marketing space.

If you want your business to really thrive and remain relevant in the months to come, here are the top three skills that you and your team need to be focusing on:

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